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25 Predictions for Social Media Marketing in 2021

Artificial Intelligence and marketing, the new engine of business

Any way you look at it, 2020 has been tough. Many businesses had to rapidly pivot in order to stay afloat amid global shutdowns to limit the spread of COVID-19, while many others weren’t so lucky, and were forced to close forever as a result. We’ve learned to work […]

Facebook has once again seen a year of many challenges, and has once again come through them in a stronger position than where it began. That’s despite rising backlash over the role the platform has played in exacerbating political division, and amplifying hate speech, and amid a push for a break-up of the company over its anti-competitive behavior.

We’ve already seen the first stages of Facebook’s next big revenue push, with the introduction of Shops on Facebook and Instagram, which simplifies the process of building an eCommerce outlet on the world’s most used digital platform.

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